09 Jan 2024
Talent Retention
DUDE is much more than a film, advertising, and innovation company: it’s a reality that creates and invents things, events, and even games. Its essence is best understood by considering not only what it does, but above all how it does it. Founded by Davide Baldi, DUDE stands out for its unique approach to everything it touches. One of the secrets of DUDE's success lies in innovation in advertising through an integrated agency model, which merges creativity and production.
We really liked the chance of bringing together people from different teams, but we were worried about our company’s organization: ongoing pitches, projects in progress. Instead, it was easier than we thought. It turned out to be a winning choice because those who returned gave super positive feedback regarding the choice to mix different figures like creative and digital. And we understood that it really makes sense to replicate it in this format.
- Davide Baldi, CEO and Founder DUDE